Why BrandOrange?
Your product or project in the spotlight, using the appropriate online and offline communications, and building a connection with your customers. That is what BrandOrange is doing. And the ultimate goal is successful sales. BrandOrange believes that knowledge about your customers can make the difference between doing business and doing business successfully. BrandOrange offers a wide range of Branding and Communication services. All of them focused on your goals, your company and your project. I like to think along with you!
Branding
What is so special about your product or project? And why should somebody buy it? And who? Answering these key questions will give you a clear identity of your project or plan. Make sure that you, but also your customers, know what your company or project stands for. A well-thought, strong identity is a "must" for successful projects and products in every industry.
Communications
Striking texts, original photos and up-to-date and pro-active (online) communications are key nowadays. Based on this impression customers rate you. BrandOrange always works with a well-thought communication strategy. A mix of online and offline activities, interesting mailings and creative website management are part of this. And no worries about SEO, SEA, Facebook ads, Social Media and click ratios. BrandOrange takes care of that too. And all communication is possible in both English and Dutch. Flexible, measurable, all in one hand and with 100% focus on your project.
Marketing
Marketing has a broad variety of activities. BrandOrange mainly zooms in on everything that contributes to a positive vibe around your project or product. This is possible with special events or promotions, but also customer satisfaction surveys can be very helpful. BrandOrange loves to let your list with prospects grow and ultimately turn them into customers. And it is all measurable. This way BrandOrange can help you to adjust your marketing strategy based on figures.
Expertise
My expertise and experience is mainly in the real estate sector. For more than 15 years I worked with Bouwfonds Property Development, the largest area development company in the Netherlands. For new housing projects in smaller villages to large area development projects with mixed use, I did sales, marketing, communication and place making activities. Check out the transformation of the old leather factory KVL in Oisterwijk to a living and working area, the temporary placemaking activities at the old dairy factory Campina in Eindhoven and the contemporary “castles” in Haverleij designed by renowned, international architects.
With BrandOrange I work for the USA with several smaller Dutch project development companies.
And of course all these communications and marketing activities can also be used for other business sectors, like The Dutch School in Boston who I assisted with creating a new website.